Ride hailing in Nigeria is a struggle. Uber and Taxify are currently locked in a battle and neither of them is winning.

We are having another new entry into the already stiff Nigerian market as Little Cab comes in few weeks.

The taxi-hailing industry / market has been a struggle and we have seen a number of them come in and disappear.

Craft Silicon’s ride-hailing service Little was introduced in Kenya a year or so ago in a bid to have a cut of the market share of the lucrative modern taxi business that is often associated with Uber

To make it even more interesting, Kenyan ride-hailing company, Little Cab, has announced that it will launch in Lagos, Nigeria on October 8.

What do you think would happen ? Would they survive the harsh market ?

Little is promising to launch with 5000 drivers, which is more than either Uber or Taxify currently has; currently it has 2000 Kenyan drivers who make up to 10,000 trips every day.

The Little app also comes with some innovative features: facial recognition for drivers using Microsoft’s Cognitive API (which Uber also implements), a mobile wallet (to pay for your rides with airtime), and an internet-of-things feature which will be a home gadget that will be placed on a fridge, for example, and pressing a button would immediately hail a cab for you.

We hope theres a launch with discounts , awwof and lower prices